After listening to the episode on learning the art of scalding, listener Chad asked if I could explain how to pick a chicken plucker. I happy to help. Quick disclaimer: While the advice in the episode is general purpose, the examples use the Poultry Man line of pluckers to illustrate the points because that’s what…

Email marketing for small farms is one of those things that people have strong opinions about. Either you recognize the value, or you have limiting belief about why you shouldn’t send email. In this episode, I take the stance that email is the second half of a technically sound marketing process, and I’ll share some…

Greg Gunthorp joins the show to talk about his decision to step away from pasture raised chickens. Covid plays into the story, of course, but the challenges started long before this virus came to be front page news.  We also dig into some processing wisdom and reality. Greg talks consolidation and Bill Gates. We dig…