Pasturewashing is the latest marketing craze where traditional poultry integrators want to capitalize on the success of pasture-raised chicken and eggs without following the principles of production. It’s a form of greenwashing. Greenwashing describes a marketing tactic that positions an ordinary product as green or environmentally friendly in order to appeal to a buyer’s emotion…

I have a conversation with Chrislyn Wood, DVM, about the threat of Highly Pathogenic Avian Influenza (HPAI) and pasture raised flocks. Dr. Wood is a veterinarian with USDA APHIS and she is involved first hand with HPAI monitoring and response efforts.  We cover a lot of ground, including historical observations, risk assessment, disease identification, and…

On-farm chicken and turkey processing holds a special place in my heart. It paid the mortgage. It introduced us to great people with great farms. It created speaking opportunities. Perhaps, most importantly, on-farm chicken butchering  has been demystified and I think it’s one of the keys to unlocking a self sufficient life. In this episode,…